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3 reasons to choose fresh skin care

The future of skin care is here and this unique concept is called fresh skin care. What is fresh skin care and what difference does it make to your skin? Our skin expert, skin researcher Dr Johanna Gillbro (also author of the bestselling book "The Skin Bible") gives you 3 reasons why you should choose fresh skin care.  

1. No preservatives or additives

What we call traditional skin care has one thing in common – it is skin care that contains preservatives and other additives such as perfume, dyes and stabilizers. These are ingredients that are added to keep the product for a long time, be able to be stored at room temperature and have a fragrance and texture that will make it more attractive, simply because we are used to our skin care products both smelling and feeling in a certain way. So it is ingredients that are there for the sake of the product- not for the good of the skin.

When we develop Skinome's fresh skin care, we only from what the skin feels good about which means that we do not use preservatives or masking substances, as the latest research on the skin has shown that substances like these are not very good for our skin health. We manufacture our fresh skin care in small volumes in Sweden and our products have a shorter sustainability approximately 12 months compared to traditional skin care, which has a sustainability approximately 30 months. Just as fresh food is good for health, fresh skin care is good for skin health. And, just like fresh food, should be stored in the refrigerator!

2. It strengthens your microbiome (=skin flora)

When you remove ingredients that are mainly there for the product (such as preservatives and masking substances) and instead focus on choosing ingredients that build up and work with, and not against the skin, you create skin care for the good of the skin. Skinome's fresh skincare is also microbiome-friendly, which means that it supports all the good bacteria in the skin, something that researchers have begun to understand over the past 7–8 years is the basis of healthy skin. Thanks to ingredients such as pre- and postbiotics, our products strengthen the microbiome. In a study conducted in autumn 2020 together with Gutfeeling labs, a company based in Lund that is experts in good bacteria, we have seen that our fresh skin care provides an increased number of unique species of good bacteria in the skin. A skin that feels good also looks good!

3. Ingredients that give maximum effect

Skinomes färska hudvård innehåller aktiva och välstuderade ingredienser med vetenskapligt bevisad effekt samt hudegna ingredienser. Hudegna ingredienser är substanser som finns i huden naturligt och som därför kan stötta hudens egen funktion för bäst resultat. De noggrant utvalda ingredienser som du hittar i Skinomes produkter kan hjälpa och stärka din hudhälsa och ge många fördelar som en stärkt hudbarriär, minskad rödhet, förbättrad hudtextur, jämnare hudton, minskade fina linjer och såklart – massor av återfuktning! Du hittar hela vårt produktsortiment här.